News & Blog

On this episode of VistaTalks, host María Roa is joined by the founders of Women in Localization, Anna N. Schlegel, Silvia Avary, and Eva Klaudinyova. Women in Localization is proud to be celebrating its 15th anniversary. Anna, Silvia, and Eva share information about this important milestone and the planned event celebrating the now global organization.

Robert Sarver, Director, Solutions Architecture, Vistatec During my time on the client side of business, I remember thinking more than once what a pleasure it would be to have someone come into my office, go to the whiteboard, and connect the dots between the localization services they were trying to sell me, and their real-world…

Studying the history of localization is valuable in understanding its future trends and implications. Localization refers to adapting products, services, or content to cater to a specific target market's linguistic, cultural, and regulatory requirements. This practice is essential for reaching diverse global audiences and fostering effective communication. Our latest All Things Global episode featuring Jon…

Your company culture is more than just critical to ensuring your employees have a great workplace. It's also crucial in retaining employees and attracting top talent in your field. For example, companies with a strong learning culture may keep 30-50% more than those without it. Also, 73% of professionals have left a company over poor…

The fight for a clean environment is a never-ending process that requires continuous investment. Companies that leverage GreenTech to achieve sustainability on the global level often need to pay more attention to the importance of localization. While the fundamental goal of the green technology industry is to save the planet, success requires a holistic approach.…

In this episode, host Simon Hodgkins is joined by Pedro Guerra Ribeiro, Localization Analyst - Vendor & Project Management at Qualtrics, the leader and creator of the experience management category. Qualtrics is a cloud-native software provider that helps organizations quickly identify and resolve points of friction across all digital and human touchpoints in their business…

Artificial intelligence (AI) has revolutionized various industries, and content creation is no exception. With the ability to analyze vast amounts of data, learn from patterns, and mimic human behavior, AI has become an invaluable tool for content creators.

The Vistatec Marketing Department has been awarded the Marketing Department of the Year Award at the 20th Annual International Business Awards.

Client Our client manufactures outdoor electronics and has customers in 150 countries. A popular brand name among millennials, outdoor sports enthusiasts, and nature documentary lovers, their ambition to scale international language support called for a partner with a special set of skills. To remain true to their brand mission and appeal to their international customer…

In this episode, Host Simon Hodgkins is joined by Elliott Rayner, Chief Marketing Officer at ARION. Elliott’s career has taken him from sporting giants like adidas and ASICS to his current role. Rayner's passion for marketing and innovation, particularly in the sports industry, is evident in his professional journey