Tag: globalisation

August 17, 2022

We have compiled a helpful list of some of our popular articles. Whether you are a localization leader blazing a…

September 16, 2022

What considerations does a unicorn company have to take into account when devising its global strategy? In this episode, guest…

November 25, 2022

In this episode, Kathryn Read joins host María Roa. Kathryn is an international sales and marketing consultant with over 25…

December 28, 2022

Translation plays a vital role in successful communication. It is more than the substitution of one word for another. It…

February 10, 2023

In this episode, Alfonso González Bartolessis joins host María Roa. Alfonso is a localization professional who has developed his career…

March 20, 2023

Globalization is the increasing interconnectedness of countries, cultures, and economies around the globe. Borders across countries and even companies are…

May 25, 2023

There are good reasons why entering new global markets presents challenges even to the most experienced and sophisticated brands. Because…