News & Blog

Reaching your Global Audience with Content Marketing What content is relevant, how do you produce it and how do you get it out there? August 28, 2015 Posted by: Simon Hodgkins, Chief Marketing Officer Brands are creating a vast amount of content, in more recent times this is a lot closer to journalism than a…

5 Website Considerations when ‘Going Global’ What is your message? August 28, 2015 Posted by: Simon Hodgkins, Chief Marketing Officer Okay, so your website has a lot of text but does the text address the core messages and calls to action that you are trying to get across? Who is the intended audience? What are…

Exploring the future of the Global Travel Industry March 29, 2015 ​ITB is the largest travel event on the calendar, attracting approximately 200,000 attendees and thousands of exhibitors ranging from national tourism agencies, travel technology providers, international hotel brands, OTA's (Online Travel Agencies) and a host of ancillary solution providers. Innately global, and one of…

The Internet of Everything Efficiency and Enchantment February 16, 2015 Posted by: Unn Villius, Vice President, Business Development, Vistatec. We recently fled the gloomy DC winter for a short sunshine break in Southern Florida. Happily a good friend of ours owns a house in lovely Naples, and we could simply borrow it for the week.…

Vistatec CMO at 3XE Digital in Dublin February 06, 2015 Posted by: Simon Hodgkins, Chief Marketing Officer, Vistatec The 3XE Conferences are headlined as 3 x awesome marketing conferences, 500 x awesome delegates and 5 x intensive workshops. It would be great if you could summarize a conference like this, maybe with an infographic you…

Spanish revival with Carnival Color at Fitur February 06, 2015 Fitur is a 5 day travel show and brands itself as a global meeting point for tourism professionals and the leading trade fair for inbound and outbound Ibero American markets. Trade attendees topped 125,000 for this year’s event, a 4% increase on 2014, and importantly…

Vistatec Collaborates in Large Multilingual E Services Project January 16, 2015 Today Vistatec enthusiastically announced it would be an industrial participant in a second substantial and significant European Commission funded Horizon 2020 project. The €3.2 million, two year project entitled “Open Framework of E services for Multilingual and Semantic Enrichment of Digital Content” (FREME), will…

Factors shaping the Globalization industry in 2015 January 15, 2015 Every now and then it’s worth taking a moment to reflect on what we — the localization community at large — contribute to the world; how we are positioned, and how our industry is evolving. Are we the go-to guys for language services? Do we culturally adapt product and…

Vistatec appoints Simon Hodgkins as Chief Marketing Officer Vistatec, a leading company that helps to optimize the global commercial potential of some of the worlds most iconic brands and products, has appointed Sage Ireland’s former Country Manager, Simon Hodgkins, a highly experienced marketing and technology executive, as it’s chief marketing officer. ​Simon who will be…

Phil Ritchie CTO of Vistatec, a leading company that helps to optimize the global commercial potential of some of the worlds most iconic brands and products, is speaking on “Vistatec’s Experiences with Linked Data for Localization” and “Building a Language Quality Pipeline Using Open Standards” at the Localization World Dublin 2014 conference to be held…