News & Blog

Our client is a global technology company, recognized as one of the world’s topmost valued brands, producing vastly diverse and brand sensitive content on a continuous basis. They require consistently accurate and on-brand content of varying origins and channels across all supported languages. For this organization, we have over 800 linguistic resources across 100+ languages…

Vistatec is delighted to be this year's Diamond Sponsor at GALA 2023 Dublin. The localization industry conference will take place in Dublin, Ireland, from March 12-15, 2023. This prominent localization and language industry event will be the place to rethink some of our established assumptions or ways of working, to see how the language industry…

In this episode, Anne-Marie Colliander Lind joins host María Roa. Anne-Marie is a recognized force in the global language industry landscape. She has spent almost 30 years helping multinational organizations solve their language issues, serving in executive sales and management positions at leading service, technology, and market research companies. Anne-Marie is the CEO of Inkrease,…

Vistatec is proud to support Barefoot College International as part of our International Women’s Day initiative. Rural women in Guatemala represent 25% of the country’s population, and most are part of one of the 24 indigenous groups. These women suffer scarcity, discrimination, and lack of resources and opportunities. Barefoot College International has always seen rural…

Localization is far more than a trend or a buzzword. It is an essential strategy that allows you to customize the content you provide based on the unique needs of your target market, their location, target language, and other important elements determined by geography and culture. By utilizing the right localization strategies, you can increase…

We have entered the age of global video. As national video consumption barriers continue to erode, new approaches are necessary to optimize the user experience. Enter video dubbing, a concept that has increased in some countries for decades but is just making its name in others. When done correctly, it is a perfect example of…

In this episode, Angelica Palli joins host María Roa. Angelica is a Product Localization Manager at Babbel. Angelica is a passionate learner with a fondness for foreign languages and personal growth. She strives for efficiency and clarity in everything she does, and although her background is 100% localization, she is very marketing-oriented. Babbel has 13,000…

Almost 40% of marketers now use machine translation in their localization efforts. While that strategy brings undeniable benefits, its drawbacks can be just as significant. Fast work only matters when it does not come at the expense of accuracy. Enter Machine Translation Post-Editing (MTPE), a process that seeks to retain the benefits of machine translation…

There are many misperceptions about creating products for global markets. One common belief is that translating from one language to another is all that’s needed to succeed. While many focus on the increased revenue and competitive advantages from new markets, the investment and planning required to create localized products aren’t always fully understood. Localization is…

Exceptional managers can make a huge difference for employees and companies alike. They can make the difference between an employee quitting or sticking with the team, and great managers help encourage employee productivity, creativity, engagement, and innovation. While anyone can learn how to become a great manager, managers need to understand the key characteristics of…