News & Blog

We have compiled a helpful list of some of our popular articles. Whether you are a localization leader blazing a trail or looking to captivate and inspire your audience as you grow internationally, these articles are certainly popular! How to Kick-Start Your Localization Strategy It happened! Your CEO came to the realization that to maintain…

What effect will Machine Translation (MT) have on the Localization Industry, and how can you prepare? In this episode, guest Poppy Middleton joins host María Roa

User experience (UX) is critical to ensuring that your users are satisfied with the product or service you have to offer them. One aspect often overlooked by the UX evaluation is the importance of localization and how it may improve user interaction and integration. Is your user experience truly optimized? If you haven't been taking…

How can the design methodology help you grow your business? In this episode, guest Ainslie Peters joins host Simon Hodgkins

Meet Vistatec's Life Sciences Program Manager - Jackie Janeri Vistatec was founded on the passion of accelerating global commercial success in business and technology, connecting international audiences with compelling content and product experiences from various brands and companies. Although we prioritize fast-tracking brands to the market with reduced cost and overhead, we genuinely value the…

How has Vistatec helped shape the localization industry over the past 25 years? In this episode, host Simon Hodgkins is joined by guests Thomas Murray, Vistatec CEO, Patrick Kelly, CCO, Siobhán Gantly, CHRO, Unn Villius, CSO, Phil Ritchie, CTO, Jerry Lane, IT Director, Adam Thompson, CFO, and Yvonne McNamara, COO.

How do you use storytelling to boost brand identity? In this episode, guest Timea Kadar joins host María Roa. Timea is an open-minded, fast-thinking, and experienced marketing professional. She recognizes good ideas, the potential in people, opportunities, and marketing strategy.

Localization (L10n) is a highly collaborative process. Language and cultural experts must work with software engineers, UX designers, and marketing strategists to deliver an integrated product. This interactivity is critical to ensure that the final functionality, aesthetics, and messaging complement one another. Still, with that many moving parts, errors and oversights are inevitable. That's why…

How to build brands, partnerships, and expand internally. In this episode, guest Valerie Brown joins host Simon Hodgkins. Valerie is the CEO of the Val Brown Group, where they work with CEOs, CMOs, Entrepreneurs, and Business Owners to drive company growth through brand strategy. Valerie has helped brands like Hard Rock Cafe, City Winery, Nashville’s…

Amplifying Belonging in Global Corporate Cultures Everyone wants to feel like they belong. Yet, according to a 2021 McKinsey & Company survey, 51% of employees who quit their job did so because they lacked a sense of belonging. And 46% cited a desire to work with people who trust and care for each other. So,…