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How to Capture and Measure Relevant Localization Metrics

Depending on who you talk with in what line of business, you’ll hear of localization teams sitting under very different hubs like marketing, product development, growth, or even engineering. Regardless of what division they report into in their organization, they all have something in common: localization teams have to define, validate, and account for the…
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5 Key Principles to Establish Yourself as a Strategic Leader

These are success goals of every leadership team. More than aspirational, growth is key to a company’s health, and this includes market share. Cue international expansion: you and the entire localization team have a huge role to play in your company’s future localization strategy and international presence. As a great localization leader, how ready are you to be…
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The Evolution of a Localization Leader

Robert Sarver, Director, Solutions Architecture, Vistatec   In this month’s Localization Leadership article, we bring you an opinion piece by one of Vistatec’s most experienced localization professionals, Robert Sarver, prompted by the perspectives of another great industry leader during a recent Think Global Forum event.  In this blog, we explore the following: An interesting framework for viewing the career…
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How Machine Translation (MT) and Language Automation Benefit Businesses

How Machine Translation (MT) and Language Automation Benefit Businesses Each customer touchpoint is a potential opportunity to drive another sale. It is imperative to ensure your content remains front and center in your audience's minds as soon as they see it. Language automation helps you reach them in the correct language and wording to make…
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From Think Tank to Industry Powerhouse: TAUS Evolution – VistaTalks Episode 142

In this episode of the VistaTalks podcast, Anne-Maj van der Meer, the dynamic Head of Sales, Marketing, and Events at TAUS, shares helpful insights into the evolving landscape of the translation industry, her pivotal role at TAUS and the innovative strides they are making in language technology. An Expert Eye on Evolving Language Technologies Anne-Maj…
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Life Sciences — In Focus Podcast Episode 3 – Michelle Lott

In this Life Sciences - In Focus podcast episode, host Karen Tkaczyk sat down with Michelle Lott, the founder and principal of Lean RAQA, to discuss the intricate world of regulatory affairs within the life sciences sector. This conversation not only shed light on Michelle's unique journey into the field but also explored the challenges…
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AI and Beyond: Vistatec to Share Expertise at LocWorld 51 Dublin

Vistatec is excited to announce that it will exhibit at LocWorld51 in Dublin, Ireland. Unn Villius, Chief Sales Officer, and Aoife Murphy, Director of Business Development, will speak and host panel discussions at the globally recognized industry event.
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10 Areas Where AI Presents Risks in Regulated Life Sciences

Despite the hype and enthusiasm with which organizations are implementing AI, it is still in its infancy and, as such, requires supervision and training. Particularly in regulated industries, we must be cautious and thoughtful when implementing AI. Here are ten instances in which you should not currently depend on AI.
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How to Create a Culture of Environmental Responsibility

As global awareness increases about the environmental impact of business operations, consumer and corporate expectations are changing. Today, businesses, including language service providers (LSPs), are evaluated based on their services and environmental responsibility. With significant changes from all businesses, limiting rising temperatures' impact on the environment will be possible.
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Keeping a Human in the Loop: How AI Depends on Creative Input

As those in the language services sector know, delivering a message involves much more than syntax, diction, or personalization. Ultimately, it's a matter of tone, feeling, and understanding. However, given its capacity for increasingly novel facsimiles, that does not preclude or compartmentalize AI.
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